MSc Data Science and Artificial Intelligence (Business and Management) / Course details

Year of entry: 2027

Course description

In an increasingly data-driven world, organisations need better evidence to make better decisions. 91直播 MSc Data Science and Artificial Intelligence (Business and Management pathway) and learn how to apply data science to business and management challenges, turning complex data into strategic insight.

Throughout your studies, you will

learn how data can support real business decisions and how analytical insight can be applied to areas such as operations, finance and marketing.

You will build skills in data analysis, project design, computational methods, managing agentic AI, data stewardship, business analytics, and more.

You will receive rigorous training in statistics and machine learning, databases, data environments and applying data science to solve problems. Your focus will largely be on the data techniques and uses that are most relevant to business and management, with optional course units exploring themes with optional course units exploring themes such as decision making and AI in finance.

You will be taught by an interdisciplinary team through lectures, computer-based practicals, e-learning, meetings with industry partners, workshops, group work and individual research.

We welcome applicants from a range of STEM, business and humanities backgrounds, allowing us to create a diverse cohort and enrich discussions around the uses and potential of data.

By the end of your studies, you will have developed a highly valued skillset, enhancing your employability across countless sectors such as policy, business, research and more.

This course is eligible for the 1+3 studentship offered by the Economic and Social Sciences Research Council (ESRC) North West Social Sciences Doctoral Training Partnership (NWSSDTP), offering a unique, fully-funded route into postgraduate research. If your application is successful, you鈥檒l be able to seamlessly transition from master's-level study to a PhD.

Course unit details

A master鈥檚 degree is formed of 180 credits.

On the MSc Data Science (Business and Management), there are six mandatory course units, including an extended research project worth 60 credits. This project is a compulsory research component of around 8,500-words, including replication code and an accompanying overview video. Your project must be within the area of one of the course units you have chosen and will mirror a real-world data science investigation. Your research will be supported by weekly methodology lectures designed to improve your academic, research and writing skills.

You will also choose three optional course units, which range from statistical foundations to data analysis and GIS, preparing you with a varied and strong foundation in data and business and management.

The availability of individual optional course units may be subject to change. Information that is sent to you in August about registration onto the course will clearly state the course units that are available in the academic year ahead.

Disability support

Practical support and advice for current students and applicants is available from the Disability Advisory and Support Service. Email: dass@manchester.ac.uk